Andrew Stevens

Michael Padden, Telstra Media’s head of classifieds, said in a statement on Monday: “With print classifieds usage declining significantly across ad volumes, circulation and readership, it’s unviable to continue producing the weekly print publications.” “Trading Post and Telstra are well placed to capitalise on changing consumer preferences with Australia’s leading classifieds brand and leading integrated [...]

The world of digital media and online travel implodes a little more. Yahoo!7 has signed a deal to acquire online travel site totaltravel.com and Rohan Lund, CEO of Yahoo!7, was quoted as saying that the acquisition will be beneficial for both consumers and advertisers, as users are given more relevant content and advertisers, more engaged [...]

This was a question in a survey published by paidContent:UK, and it reveals something that does not surprise me at all. 74% of people said they would go to another site. Would Australian Media companies see all of their traffic go immediately to the ABC? Interestingly though, those who have money are less likely to [...]

Spectator is to charge for online content that is contained within the print magazine while web site only content remains free. They also offer a Kindle subscription for $4.99 a month. “Our website is profitable within its own right, through advertisers and sponsors, and its bespoke online content will remain free. But the magazine is [...]

Macquarie National News have decided to close livenews.com.au and focus on their radio audiences and the 2GB and 2CH web sites. The announcement on the livenews.com.au web site: The Macquarie Radio Network has decided to close down the livenews.com.au website. We thank you for your support and loyalty over the past couple of years.